Alison Liu

Alison Liu

One-on-one support and ROI-driven strategy for founders and small brands

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Alison creates revenue-driving, built-to-last, customized brand and content strategies for women-owned small businesses and personal brands.

Get one-on-one support from an experienced marketing professional who shares your vision and gets your brand. Alison’s personalized approach is informed by the relationships she’s built with leaders over 20+ years working in hospitality, lifestyle, startups, and nonprofits, including 16 years at the James Beard Foundation, where she was vice president of marketing, communications, and content.

With expertise in social media, websites and SEO, email marketing, public relations, content creation, events, and strategic planning, Alison is able to help brands quickly assess where they’re at and create a clear path to achieve their most ambitious goals with meaningful, measurable, social-first brand and content strategies, systems, and tools.

"Alison's dedication to a solid foundation for our brand really stood out to me. You’ll be fortunate to work with such a competent and personable consultant, and the strategy she creates for your organization will serve you well for many years to come!"

– Bushra Razack, Philippi Village

"Alison asks the right questions, remembers important details, and returns with useful tools, feedback, and strategic thinking. She’s a sharp thinker who understands how to work within given resources and capacity."

- Laura Horwitz, Bertha Philanthropies

"Alison translated my vision into perfectly-crafted brand messaging and brand guidelines that ensure we’re telling a consistent story on social media, our website, and all of our marketing. Three years later, we refer to our brand book daily."

- Cricket Azima, Cricket’s Candy

"Alison’s understanding of the hospitality business, strategy, and social media has helped us use our resources efficiently to tell our story in a way that’s authentic to us and that brings in new and returning business."

- Dudley Stewart, The Queensboro

"Before working with Alison, I was never sure if what I was posting on social media was having an impact on my small business. Now, I post with purpose and see real results – in follower growth, engagement, and inbound leads!"

- Ginette Lospinoso Dean, GLD Interiors NY