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About Us

Scaling your brand online with personality, integrity, and cohesion. Activating your content and social media strategy with resource efficiency in mind. Knowing that none of it matters if it doesn’t perform — that’s where we’re coming from!

One Goal

The closer you are to your social media, the better it will perform. We empower big hearted brands to build badass marketing strategies that cut through the noise, connect with your customer, and keep your community coming back for more.


With more than 100 years of collective marketing experience, we've created powerful frameworks, trainings, and tools that you can use to block out the noise, play your own game, and drive measurable, sustainable brand growth.


Strong Brand Social is trusted by more than 17,000 purpose-driven brands from all over the world who are ready to leave trend-chasing tactics behind in favor of powerful, sustainable, time-tested marketing strategies that will measurably grow your brand!

Katie Wight, founder and CEO, of Strong Brand Social sitting on a velvet couch in a pink jumpsuit

Katie Wight, Founder

Is it cool? Is it crazy? Our founder has been helping some of the world's most beloved brands grow with social media marketing since before Instagram Stories were a thing. From itty bitty local businesses to billion dollar brands across dozens of industries, Katie has advised tens of thousands of companies on how to grow online with industry-defying strategies that help you win on your own terms.


There's a lot of BS

You’ve heard you can't grow on instagram without Reels, and that if you’re not on TikTok yet, you’ve missed the boat — have you ever wondered where this shit comes from? Maybe our social media strategy is being jerked around by competition between social media platforms? In 2022, Zuck ponied up billions of dollars to pay content creators to keep his platform competitive. Now, the majority of social media marketing education we see is coming from influencers. 

Founder of Strong Brand Social, Katie Wight, and Social Media Guru, Caitlin Bergin, sitting in armchairs with their laptops in a cozy loft, tossing popcorn into each other's mouth.

There's a better way

It’s fair to say that your education is being funded by these social media platforms indirectly with their own self-interest in mind. We're here to show you a calmer, more efficient way to blowing past your business growth goals with sustainable marketing strategy that's 80% algorithm-proof.

Our team

Katie Wight


Social media marketing's voice of reason. Katie has designed thousands of high-performance digital strategies that leave space for joy in the journey of brand growth.

Rachel Shappy

Business Director

Building process, system, and organization around the strategic frameworks we create so that you can implement them, easily. The #1 reason you'll be able to find calm amidst the chaos.

Georgia Achilleopoulou

Content Creator

Digital marketer, proud small business owner, and an even prouder Strong Brand Social graduate. Obsessed with all things social media and supporting independent, ethical, and big-hearted brands.

Alisa Rasys

Content Strategist

On a mission to help purpose-driven businesses find their voice, increase awareness, and grow. BFF to our private clients and your new secret social media weapon.

Glenn Winters


A seasoned content strategist and #1 dad, Glenn is a copywriter with 10+ years in social and marketing. He’s an encouraging message maker who works with brand owners to create fluff-free content and use words to sell.

Our Values


Helping independent brands compete with big bad wolves on equal footing


Putting the wellbeing of our people, the planet, and purpose over profit


Cultivating growth in our community to help everyone reach their full potential


Working to build an empowered and inclusive community


Pursuing success that outlives trends and lasts for the longhaul

From the blog