“The playbook is incredibly helpful in creating content and staying focused. I can see that my content is getting better organic engagement and I spend less time thinking about what to post. I'm more focused and feel like I'm clearly speaking to my person. My content has been driving more growth than any of my content in the past!”

Within 3 months of implementing the new strategy, she had her most profitable month of the year after burning down her main revenue generator! In Trena’s words: “I’ve gained so much clarity and so much time freedom from working with Strong Brand Social. Now that I understand the path and know what I’m tracking to see, I’m able to stop obsessing and keep moving forward.”

Think about your wildest dreams and goals for your brand - whether it’s 2 or 3Xing your revenue or committing to creating more ease, joy, and efficiency. If I gave you a chance to make it 95% more likely that you’ll bring that exact vision to life, would you take it?

Last loving tip: Take a deep breath. Being better doesn’t come from guilt or shame. It comes from knowing better and taking action. I’ve found that anything short of a long-term commitment to learning — and trusting that the path of action will unfold along the way — feels extremely overwhelming and is a fast-track to hopelessness and inaction. As Morgan Harper says, "commit to the long and faithful work."

The biggest lie in marketing is: “The more you do, the faster you'll grow,” and yet most of us feel totally overwhelmed by the amount we’re trying to accomplish each week. There’s a sense of doing too many things at once and none of them all that well – sound familiar?

If you’re a high-performing social media marketing professional doing work for brands, whether you’re trying to grow within an organization or grow your own freelance business here’s what you need to know.