The Blog

6 Social Media Mistakes Big Brands Are Making

Even the big dogs don’t have it all figured out. Here are 6 social media mistakes they need to cut, stat.
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Should you be on Threads?

Yesterday, to the tune of a record-breaking 100 million users and the tears of Elon Musk, the new social media platform Threads turned 5 days old. No doubt you’ve seen the headlines and the social posts – so should brands drop everything to get on Threads now?
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The Secret to Paid Social Ads in 2023

Learn how to make paid social ads work for your business in 2023 with these tips.
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Social Media Services for Brands, Not Content Creators

Stop playing into the algorithm and using social media services as a content creator. Instead, start thinking about it like a brand.
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How to Build the Perfect Social Media Team

What if your current team is at capacity and you don’t really have anyone to help or fulfill social media responsibilities? You can always hire individual contractors for pieces of the puzzle — like social media management — or hire for individual roles like copywriting, design, scheduling, community engagement, etc.
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Happy Pride: How embodying the values of the LGBTQ+ community can help us all live a more authentic, joyful life

This month I hope you see an opportunity to measurably expand your ally-ship efforts, as well as recognize the ways in which you can embody the values of the LGBTQ+ community every single day to be unapologetically yourself – no matter how hard the world makes it – for there's the joy of being alive.
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